The Right People by Heather Hilder on May 29, 2019 Despite the fact that many people regard estate agents as more or less the same, there are in fact numerous selection criteria on which to judge the good from the bad, and the exciting from the mildly indifferent.For example, there are many services and innovations which can make a difference to how effectively your property is marketed, and how the subsequent sale is handled. These could be the use of 3D floorplans, subscription to several property portals, 360 degree virtual tours on a particularly impressive website, multi-media window displays, on-line progress tracking, chain management and interactive “for sale” boards to name but a few.However, despite the advances in technology, which we are typically among the first in the area to embrace, we still believe that it is the people that make or break a service-led industry such as our own.Selling your home is an intensely personal and emotive experience, and unless a sale is handled with sensitivity, courtesy, consideration and care, then such add-ons are wasted.We believe that excellence in recruitment is as important as achieving high prices or securing fast moves for our clients. Our staff are a reflection of our core values, based on a transparent service from dedicated property professionals who exhibit the highest levels of personal integrity.We believe that regular and meaningful communication is key, delivered by pleasant and personable people who are thoroughly on your side throughout your move. Of course, they may not always tell you what you want to hear – but then there are plenty of estate agents who will – it’s your call! We believe sincerity is worth more than flattery!Why not give one of our friendly property marketing experts a call today on 01273 735237 and find out what really makes the difference. You might be pleasantly surprised.