An Opportunity for Brighton & Hove Home-Sellers by Heather Hilder on January 14, 2020 “An opportunity for Brighton & Hove Home-Sellers”Over recent years estate agents have been effectively forced to use one or both of the two leading property portals, Rightmove and Zoopla, to ensure that their clients’ properties were being exposed to the maximum number of buyers.However, we have been increasingly concerned about the duopolistic approach these portals have taken. We recognise that most buyers register with both anyway. So it was with great excitement that a new, 100% agent-owned and operated, property search portal, OnTheMarket.com was launched in 2015. You may already have seen the impressive adverts on TV. The uptake has been huge with over 12,0000 agency branches having subscribed to the service, featuring over 650,000 listings.This support has generated substantial development funds and the portal now offers one of the easiest, and certainly the fastest property search experiences available. It is also the only portal to be endorsed by both the NAEA and ARLA so its credentials are sound, and indeed enhanced by the fact that the MD of OnTheMarket was also the brains behind PrimeLocation.com.Buyers source their home on the internetWe know that almost all buyers now use the internet to source their perfect home. Therefore the timing is perfect for any of our clients who wish to take advantage of this new opportunity as we really do have the market covered. When you instruct Callaways Estate Agents to sell your property, part of our marketing efforts will certainly include immediate listing with OnTheMarket. We help you maximize your property’s exposure via numerous platforms, including Zoopla.To discuss any aspect of your sale or purchase, contact Lisa on 01273-735237.